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Showing posts from November, 2018

The Wonderful World Of Coffee

Some Call It Bumps And Bruises As I told you before, I dove right into the coffee world. I got more than my feet wet. I sought out information and knowledge the worst way ever, with my wallet. Learning with your wallet means without guidance of an industry mentor. I didn't know anyone in the business. I hadn't worked in the field. I hadn't even spent a lot of time in Coffee Houses. You may be asking why Coffee? It was 2008 and the financial crash was at its peak. I was at a crossroads. I had two business that took a hard hit because of it. I was meditating on my next recession-proof move and came up with Coffee and Liquor. There was too much red tape and startup cost for Liquor, so coffee it was. Today I think of myself as a Coffee roaster but I started out as a Barista. The Barista is the first line of defense in the cafe world. You are the steady hand that brings rushing or never wanting to leave customers their coffee and tea. Your warm inviting face lets people know ...

The Wonderful World Of Coffee

The Wonderful World Of Coffee is the amazing rabbit hole of information that continues to widen since the first day I started serving coffee from a cart 9 years ago. Before that spring day I only knew coffee as a hot beverage that I partake in during midterms, finals or a late or early drive across the highway. I had never thought about where it came from or the scientific break down of coffee. I had never seen a raw coffee bean or the beautiful plant that it was harvest from. I had considered myself somewhat knowledgeable in food & beverage because I worked in that field and had a degree in hospitality focused on F&B. But in all actuality I was what they call a newbie. I had dive head first into a field at that time was either guarded or just not enough interest in to provide classes for common foke. I would search out this info. I would search out the subculture of baristas, coffee roasters, equipment techs  farmers, importers and become a coffee professional. Through ou...